The Packers are one of many NFL teams to signal partnership agreements with FanDuel.
FanDuel and DraftKings seem to be locked into a battle over which fantasy that is daily site will get bigger and better partners because of their brand name.
This week, it had been FanDuel making waves, once the larger of the 2 major daily fantasy brands scored a partnership with about half of the franchises in the National Football League, ensuring they’ll have branding in many stadiums for the coming season.
The deal that is new allow FanDuel to possess signage in stadiums, utilize radio and digital advertising, and work on promotions with the specific teams.
However, the deal isn’t without conditions, also it’s clear that the NFL is still being slightly cautious when it comes to enabling the daily fantasy recreations industry to be an integral part of their league.
FanDuel is Not Official Sponsor for Teams or League
Under the agreement that is current NFL team logos nevertheless can not be used by FanDuel, either in advertising or on their website. FanDuel also will not be considered an ‘official’ sponsor of either the NFL or any individual group.
They are similar to the limitations that are placed on deals with casinos as well as other gambling venues when they reach marketing agreements with NFL teams.
‘A team sponsor is a company that may use the team logo or state, ‘We are the formal (company) of the group,” NFL spokesman Brian McCarthy […]